Are YouTube ads getting worse?
YouTube ads can feel more frequent, repetitive and harder to escape. Here’s what has actually changed, why the experience differs by viewer and what you can do about it.
Why are so many online ads so stupid?
Some online ads look absurd, yet advertisers keep running them. Here’s why ad testing, cheap AI production, repetition and ridiculous hooks can still get results.
Why we started AdsUncovered: The ads we’re tired of seeing
For a while, YouTube seemed determined to teach us how badly we were apparently talking to other human beings. “Never start a conversation with this…” “Never say these three words…” “Your first sentence decides everything.” Then there were the people who had supposedly spent 20 years coaching CEOs and billionaires and were now ready to … Read more